Living Essentials Case Study

Living Essentials

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  • Operational efficiencies
  • Improved connections
  • Competitive offerings

Living Essentials
Living Essentials, headquartered in Novi, Michigan produces 5-Hour Energy, the leading liquid energy shot. 5-Hour Energy can be found in drug, grocery, health and convenience stores. Despite dozens of imitators, it is still number one – by a wide margin. 5-Hour Energy stays successful by giving their clients a proven blend of B-vitamins, amino acids and essential nutrients.

Business Needs
Before implementation of the Microsoft Dynamics® GP solution, Living Essentials handled warehouse management manually through paper and spreadsheets. With over 250% growth Living Essentials’ manual systems had become strained. “It was a lot of data entry and it wasn’t very accurate. The faster you grow, the tougher it gets to automate something and to develop the whole process,” said Matt Dolmage, CFO, Living Essentials.

Living Essentials called on First Tech Direct, a Microsoft® Gold Certified Partner based in Royal Oak, Michigan to help improve its distribution, forecasting, purchasing and reporting capabilities. First Tech Direct evaluated Living Essentials’ situation and deployed Microsoft Dynamics GP. “Microsoft Dynamics GP 10.0 is a vast improvement over our previous system. The new solution provides a state-of-the-art business system that enables our firm to achieve excellence in its financial management and distribution operations, as well as within its customer service”, says Liz McLaury, Controller, Living Essentials.

Living Essentials also leveraged TrueCommerce EDI for Microsoft Dynamics® GP to maximize their existing order-entry staff’s efficiency, providing for electronic processing of inbound and outbound documents. “The number one benefit of implementing Microsoft Dynamics GP and TrueCommerce EDI for Microsoft Dynamics® GP capabilities is the efficiencies we received. We no longer have to review hundreds of purchase orders a day – it has been a huge time saver”, says McLaury

Automated Data Collection
“Living Essentials wanted an automated data collection solution that was built on Microsoft technology and seamlessly integrates withMicrosoft Dynamics GP,” says Scott Jackson, VP, First Tech Direct. First Tech Direct highly recommended HighJump, a Microsoft Certified Business Partner that provides the HighJump Collect for Microsoft Dynamics® GP software that utilizes radio frequency hand-held devices to automate the Microsoft Dynamics GP distribution and manufacturing functionality. The HighJump Collect for Microsoft Dynamics® GP implementation went smoothly, and now provides Living Essentials with accurate real-time data; eliminating large amounts of manual data entry”, says Jackson.

Credit Card Extension
“We used to pay a fee for every transaction where no card was swiped”, says Dolmage. “By selecting Azox Credit Card Extension software, we process every credit card transaction without the need to swipe the actual card eliminating transactional fees.”

First Tech Direct Expertise
Living Essentials’ Microsoft Dynamics partner, First Tech Direct, played an integral role in helping it to fully realize the benefits and extensible architecture of Microsoft Dynamics GP. Through business process consulting, customization, and enhancement programming services, First Tech Direct helped Living Essentials by implementing the Microsoft Dynamics GP solution with enhancement products built on .NET technology

Since migrating to Microsoft Dynamics GP solution to meet its distribution requirements, Living Essentials is experiencing a wide variety of benefits in the areas of both warehouse management and customer service.

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